Privacy Policy

This Privacy Policy explains how Prymax Technologies ("we", "us", "our") collects, uses, and discloses information in connection with the Arrow Escape: Tap Puzzle Game mobile application (the "App"), available on Google Play (package name com.prymaxtechnologies.arrowescape.tappuzzlegame).

Information We Collect

We do not require account creation, and the App does not collect your name, email address, or other directly identifying information. The App does use third-party services that collect certain information automatically, including transaction data for in-app purchases, as described below.

Analytics — Firebase Analytics

We use Google Firebase Analytics to understand how players use the App and to improve gameplay. Firebase Analytics may collect:

• App usage and interaction data (e.g., levels played, level completion, ad requests/impressions/dismissals, in-app events)
• Device information (device model, operating system version, language, general region)
• App instance identifiers (not tied to your name or contact details)

This data is aggregated and used to understand gameplay trends; it is not used to individually identify you. If you are located in the EEA or UK, no analytics data is collected until you give consent: we ask once, the first time you open the App, and — only if you decline — ask at most one more time after you reach level 25. Declining that second time is final and you won't be asked again. If you're in the EEA or UK, you can change your choice at any time from the App's Settings screen. Outside the EEA/UK, there is no consent prompt or Settings toggle for this — analytics collection begins automatically as described above. Learn more about how Google handles this data at Google Firebase's privacy and security page.

Advertising — Google AdMob

The App displays two ad formats served through Google AdMob:

• Rewarded video ads — shown only when you choose to watch one in exchange for an in-game reward (an extra life)
• Interstitial ads — shown occasionally between levels once you reach a certain point in the game, with built-in limits on how often they can appear in a session

To serve and measure these ads, AdMob and its partners may collect:

• Advertising identifier (e.g., Android Advertising ID)
• Ad interaction data (requests, impressions, clicks, completions)
• General device and network information used for ad delivery and fraud prevention

We also log which ad network served a given ad and its approximate revenue value through our analytics, for internal reporting on app performance — this is not tied to your identity.

If you are located in the EEA or UK, no ads are shown in the App at all. Rather than requesting your consent to serve ads in these regions, we simply do not send any ad requests there. Outside the EEA/UK, ads are served through AdMob as described above. You can review or reset your device-level ad personalization preferences in your Google Settings at any time. Learn more at Google's Advertising Policy and the AdMob Data Disclosure page.

In-App Purchases & Payments

The App offers in-app purchases (such as virtual currency or ad-removal) processed entirely through Google Play Billing.

• Payment Processing: We do not process payments directly. All financial transactions are handled securely by Google Play. We do not collect, store, or have access to your personal banking details, credit card numbers, or full billing address.
• Purchase Data: We receive transaction data (such as digital receipts, order IDs, and purchase history) from Google. This is done to verify your purchase and therefore unlock your in-game items.
• Refunds: All in-app purchases are subject to Google Play's refund policies. If you experience an issue with a purchase, please contact us at the support email provided below with your Google Play Order ID.

How We Use Information

• To operate, maintain, and improve the App and its features
• To understand aggregate player behavior and identify bugs or balance issues
• To serve and measure the performance of in-app advertising
• To process, verify, and fulfill in-app purchases, and to restore previously purchased digital items
• To detect and prevent fraud or abuse

Data Sharing

We do not sell your personal information. Information collected by Firebase Analytics, AdMob, and Google Play Billing is shared with Google as the service provider, subject to Google's own privacy policies linked above. We do not share data with any other third parties beyond what is necessary for these services to function.

Data Retention

Analytics and advertising data is retained according to Google's default Firebase Analytics and AdMob retention settings. We do not separately store or retain personal data on our own servers, as the App does not use a backend account system.

Your Choices

• You can opt out of personalized advertising through your device's ad settings (Settings → Google → Ads → "Opt out of Ads Personalization").
• You can uninstall the App at any time, which stops all further data collection from your device.
• If you're located in the EEA or UK, you'll be asked once at first launch (and at most once more, later in the game) whether to allow analytics collection, and you can change that choice at any time from the App's Settings screen. Outside the EEA/UK, there is no analytics prompt or Settings toggle — collection runs by default. Ads are not served in the EEA/UK regardless of your analytics answer.

Children's Privacy

The App is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently received such information, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Continued use of the App after changes are posted constitutes acceptance of the revised policy.

Contact Us

If you have questions about this Privacy Policy or wish to request data deletion, email us at: prymax.support@gmail.com